• Brisbane Copywriter Toni Wells website cover photo

    About Toni Wells – Brisbane Copywriter


Hi, my name is Toni Wells.

Originally raised in North Queensland and now living in Brisbane, I’ve held many titles throughout my career.

From finance officer, payroll officer, project coordinator, sales support, personal assistant, minute secretary to practice manager.

The one takeaway from my experience was my love of writing.

So, I built my business with the sole purpose to help businesses stand out through quality copywriting.

Copywriting Clients

I’ve written copy and content for various industries and organisations from local and state governments to medical and finance. 

As well as internal documentation for local government (industry development, marketing and brand strategy). 

What Clients Say About Me

Tracy Warren Client Testimonial

I have a million stories in my head which can be incredibly overwhelming. I have never even thought of working with a copywriter to help unravel and structure these ideas until I went to a workshop where Toni was speaking. Her niche area is so far away from my own but that is exactly what made me realise it is just what I need.

A different perspective, a fresh spin on what I am currently doing. I am so excited to be working with her to get my website analytics, copy and messaging on point!

Tracy Warren

Brisbane Copywriter Knows Businesses Like Yours

Let’s face it – running a business is hard work.

Hiring me to do the copywriting means that you’ll get…

Convenience meets budget

Receive the service of a professional without the agency price tag. 

Passion meets purpose

A genuine desire to help your business achieve its marketing objective. 

Preparation meets opportunity

Benefit from 14 years of knowledge, insight and experience of working in various sectors such as not-for-profit, manufacturing, retail, corporate and medical. 

Quality copywriting that positions you to rank better on Google.

Working With Me Is As Easy As Counting To 6

1. Contact Me

Let’s have a quick chat about your copy and content goals.

You can either send me a message via the Contact link or call 0431 582 340.

2. The Brief

This is where we drill-down on every aspect of your business.

Put simply, you’ll never look at your business the same way. 


3. The Brief Review

This document is for you to check that my notes of our discussion are accurate and workable.

4. Invoice

Before any writing can be done, a deposit of 50% is required.

5. Draft Review

You’re entitled to two revisions to ensure your copy is perfect.

6. Invoice

A tax invoice is issued once you approved the drafts.

It’s Publishing Time!

Nothing would please me more than for your business to grow.

We Are Open

Monday—Friday: 8:30 AM–5:00 PM

Saturday: 11:00 AM–3:00 PM

Sunday: Closed


Contact Me

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