Brisbane Copywriter Creating Quality Copy And Content For Your Business
You have less than a minute to tell your prospects why they should choose you over your competitors.
A challenge that can cost you money if you don’t get it right.
You know that writing about your own product or service is no easy feat. And as business owners, we tend to get caught up trying to do it all that it ends up costing us time. Time away from family.
Good copywriting requires time. It has the power to convert prospects into paying customers.
If you have a product or service that you’re excited about but can't find the right words, flow and pizzazz, I can help you.
And if you need to win back past customers, I can also help you. What about content writing? That too!
As a professional Brisbane copywriter, I help your business connect to your customers through a beautifully written and engaging copy.
Allow me to turn your copy and content goals into a reality so you can focus on the most important thing – running your business.
Your Business Has Something Special To Offer
Whether you realise it or not, your business has something special to offer in order to make other people’s lives easier/richer/happier.
In fact, finding your unique selling proposition (USP) can be the most challenging part, yet rewarding at the same time.
A USP is a unique feature that delivers a strong benefit. Quite simply, it must be one that your competitors lack. If you haven’t found yours, don’t worry, because you'll have me to take care of that.
Why Content Matters
Content marketing is hardly new but it plays a key role in changing the customer’s attitude and influences prospective sales.
Consumers today are better educated and more sceptical, partly due to the internet. You see, there are more products and services to choose from nowadays. And combine that with a multitude of advertising messages competing for their attention means that your content has to work extra hard.
Your focus should be on building trust with valuable content. To do this, you need to create a solid foundation in investing in all three elements of the buyer’s journey: awareness, consideration and purchase.
Sounds overwhelming? It doesn’t have to be because you have me to do all the work for you.
Want to know what type of content will help your business? Send me an email at hello@toniwells.com.au
Copywriting That Reinforces Your Brand
Everyone has a preference as to how they like their copy structured. Some like a very personal, targeted copy. Others like a slightly more generalised approach. As your copywriter, you get a copy tailored to your preference that speaks your personality and reinforces your brand.
100% Committed To Solving Your Copy And Content Challenges
Every business is different thus each has its own challenges. My commitment to you is that I solve the challenges you face with your copy or content.
Maintaining your business’ integrity made simple with quality copywriting.
5 Tips On Working With Your Freelance Copywriter
Working with a freelance copywriter should be treated as a professional partnership. The client provides the information and the copywriter provides the copy. And together, both partners benefit by selling more because of this healthy partnership. For a mutually agreeable relationship to work, both must be comfortable and on the…
Business Blogs: Learn The Benefits & What Makes A Successful Blog
Business blogs are a marketing tactic that uses blogging to give your business more visibility and to build trust with prospects. The mindset of today’s prospects is that they spend time researching products or services through content. This, in turn, helps them to build confidence in order to support their…
Specialising in Podiatry Copywriting
Running a practice is tough. Caring for patients is one thing but when you factor in ongoing education, training, documentation and compliance means that your marketing takes a back seat.
There is where I can help.
As a former practice manager, I understand the environment and what patients look for when searching for a healthcare provider. I too was a patient some time ago.
To learn more about the benefits of podiatry copywriting and how I can help your practice be a step above the rest, click on the third slide.
Working with me is as simple as counting 1,2,3
Your copy is ready in just 9 small steps…
1. Contact me
Let’s have a quick chat about your copy goals. You can either send me a message via Contact or call me on 0431 582 340.
2. The briefing
This is where we drill-down on every aspect of your product or service. This process can take up to 2 hours. But rest assured, you’ll find the experience quite informative and riveting.
Want to know what is discussed at the briefing? Send me an email at hello@toniwells.com.au.
3. The brief review
I send through the brief review for you to check that my notes of our discussion are accurate and workable.
4. Invoice
Before any writing can be done, a deposit of 50% is required.
5. Writing the draft
I put my research hat on and begin writing your copy.
6. Presentation
You will receive a 30 min presentation of the creative rationale behind the copy.
Refinements to your copy will be done during the draft review.
7. Draft review
You are entitled to two revisions to ensure your copy is perfect.
8. Invoice
Once the draft has been agreed upon, I then issue a tax invoice.
9. It’s publishing time
Nothing would please me more than for your business to grow.
Discover what effective writing can do for your business today. Call Brisbane Copywriter, Toni Wells for an obligation-free quote on 0431 582 340.