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Brisbane Copywriter Helping You To Connect With Your Ideal Customers With Engaging Copy & Value-Add Content


Do you have a product/service with little to no online traffic?

Are you struggling to find your unique selling point?

Has a competitor taken some of your clients?

Did you know that all of these are solved through copywriting?

Hi, my name is Toni Wells.

I help businesses (like yours) gain more clients while improving your rank on Google.

In this age of digital technology, copywriting is not only an important marketing tool but also a skill that involves more than selling a product or service.

Copywriting creates brand awareness and alters a client’s attitude towards the way they perceive a product or service.

This is an integral part of the process to win back past customers and attract new ones.

Allow me to turn your copy and content goals into a reality so you can focus on the most important thing – running your business.

Copywriting Services

  • Client Testimonials


    Toni prepared the copy for my website and I am extremely happy! From the get-go she was always a pleasure to deal with and she took the time to learn everything about my business. She is extremely thorough and takes great pride in her work. I highly recommend using her services! A+.


    Ryan Burchey, Brisbane Marriage Celebrant



     
    I have a million stories in my head which can be incredibly overwhelming. I have never even thought of working with a copywriter to help unravel and structure these ideas until I went to a workshop where Toni was speaking. Her niche area is so far away from my own but that is exactly what made me realise it is just what I need. A different perspective, a fresh spin on what I am currently doing. I am so excited to be working with her to get my website analytics, copy and messaging on point!

    Tracy Warren, Day In The Life Films
    5.0
    2019-03-23T03:40:34+00:00
    Toni prepared the copy for my website and I am extremely happy! From the get-go she was always a pleasure to deal with and she took the time to learn everything about my business. She is extremely thorough and takes great pride in her work. I highly recommend using her services! A+. Ryan Burchey, Brisbane Marriage Celebrant   I have a million stories in my head which can be incredibly overwhelming. I have never even thought of working with a copywriter to help unravel and structure these ideas until I went to a workshop where Toni was speaking. Her niche area is so far away from my own but that is exactly what made me realise it is just what I need. A different perspective, a fresh spin on what I am currently doing. I am so excited to be working with her to get my website analytics, copy and messaging on point! Tracy Warren, Day In The Life Films
    5
    1
  • Your Business Has Something Special To Offer


    Whether you realise it or not, your business has something special to offer to make other people’s lives easier/richer/happier.

    Finding your unique selling proposition (USP) can be the most challenging part, yet rewarding at the same time.

    A USP is a unique feature that delivers a strong benefit.

    Put simply, it must be one that your competitors lack. If you haven’t found yours, don’t worry, because you'll have me to take care of that.

    Why Content Matters


    Content marketing is hardly new but it plays a key role in changing the customer’s attitude and influences prospective sales.

    Consumers today are better educated and more sceptical, partly due to the internet.

    You see, there are more products and services to choose from nowadays.

    And combine that with a multitude of advertising messages competing for their attention means that your content has to work extra hard.

    Your focus should be on building trust with valuable content.

    To do this, you need to create a solid foundation in investing in all three elements of the buyer’s journey: awareness, consideration and purchase.

    Sounds overwhelming? It doesn’t have to be because you have me to do all the work for you.


    Imagine what a few simple tweaks can do to transform your website into something valuable for your customers while simultaneously growing your online traffic.

    Want to know what type of content will help your business? Send me an email at hello@toniwells.com.au

    Copywriting That Reinforces Your Brand


    As your copywriter, you will get a copy that conveys your personality (tone) and more importantly, speaks to your target market.

    100% Committed To Solving Your Copy And Content Challenges


    Every business is different - and each has its own challenges.

    My commitment to you is that I solve the challenges you face with your copy or content.

    Maintaining your integrity is made simple with quality copywriting.

    Specialising In Podiatry Copywriting


    Running a practice is tough. Caring for patients is one thing but when you factor in ongoing education, training, documentation and compliance means that your marketing takes a back seat.

    There is where I can help.

    As a former practice manager, I understand the environment and what patients look for when searching for a healthcare provider. I too was a patient some time ago.

    To learn more about the benefits of podiatry copywriting and how I can help your practice be a step above the rest, click on the third slide.

    Working With Me Is As Simple As Counting 1-2-3

    Your copy is ready in just 9 small steps…

    1. Contact Me
    Let’s have a quick chat about your copy goals. You can either send me a message via Contact or call me on 0431 582 340.

    2. The Brief
    This is where we drill-down on every aspect of your product or service. This process can take up to 2 hours. But rest assured, you’ll find the experience quite informative and riveting.

    Want to know what is discussed in the brief? Send me an email at hello@toniwells.com.au.

    3. The Brief Review
    I send through the brief review for you to check that my notes of our discussion are accurate and workable.

    4. Invoice
    Before any writing can be done, a deposit of 50% is required.

    5. Writing The Draft
    I put my research hat on and begin writing your copy.

    6. Presentation
    You will receive a 30 min presentation of the creative rationale behind the copy.
    Refinements to your copy will be done during the draft review.

    7. Draft Review
    You are entitled to two revisions to ensure your copy is perfect.

    8. Invoice
    Once the draft has been agreed upon, I then issue a tax invoice.

    9. It’s Publishing Time
    Nothing would please me more than for your business to grow.

    Discover what effective writing can do for your business today. Call Brisbane Copywriter, Toni Wells for an obligation-free quote on 0431 582 340.