Brisbane Copywriter Helping You To Connect With Your Ideal Customers With Engaging Copy & Informative Content
Do you have a product/service with little to no online traffic?
Are you struggling to find your unique selling point?
Has a new competitor appeared on the scene?
Did you know that all of these are solved through copywriting?
Hi, my name is Toni Wells.
I help businesses (like yours) gain more clients while improving your rank on Google.
In this age of digital technology, copywriting is not only an important marketing tool but also a skill that involves more than selling a product or service.
Copywriting creates brand awareness and alters a client’s attitude towards the way they perceive a product or service.
This is an integral part of the process to win back past customers and attract new ones.
Allow me to turn your copy and content goals into a reality so you can focus on the most important thing – running your business.
Your Business Has Something Special To Offer
Whether you realise it or not, your business has something special to offer to make other people’s lives easier/richer/happier.
Finding your unique selling proposition (USP) can be the most challenging part, yet rewarding at the same time.
A USP is a unique feature that delivers a strong benefit.
Put simply, it must be one that your competitors lack. If you haven’t found yours, don’t worry, because you'll have me to take care of that.
Why Content Matters
Content marketing is hardly new but it plays a key role in changing the customer’s attitude and influences prospective sales.
Consumers today are better educated and more sceptical, partly due to the internet.
You see, there are more products and services to choose from nowadays.
And combine that with a multitude of advertising messages competing for their attention means that your content has to work extra hard.
Your focus should be on building trust with valuable content.
To do this, you need to create a solid foundation in investing in all three elements of the buyer’s journey: awareness, consideration and purchase.
Sounds overwhelming? It doesn’t have to be because you have me to do all the work for you.
Want to know what type of content will help your business? Send me an email at hello@toniwells.com.au
Copywriting That Reinforces Your Brand
As your copywriter, you will get a copy that conveys your personality (tone) and more importantly, speaks to your target market.
100% Committed To Solving Your Copy And Content Challenges
Every business is different - and each has its own challenges.
My commitment to you is that I solve the challenges you face with your copy or content.
Maintaining your integrity is made simple with quality copywriting.
5 Ways To Improve Your Search Engine Ranking Today [Tools Included]
When you think of search engine optimisation, you automatically think of backlinks, keywords and blogging. While those are important, it’s only part of a much bigger SEO puzzle. Before you build your backlink profile or optimise your content with keywords, it’s important to get the basics right. And believe…
9 Exciting Ways To Engage & Grow Your Following On Social Media
In the world of social media, your content must be consistent and engaging. The problem with consistency is that at one point or another, you encounter a blank document and a blinking cursor. In other words, you run out of ideas. The key to writing consistent and engaging social media…
Specialising In Podiatry Copywriting
Running a practice is tough. Caring for patients is one thing but when you factor in ongoing education, training, documentation and compliance means that your marketing takes a back seat.
There is where I can help.
As a former practice manager, I understand the environment and what patients look for when searching for a healthcare provider. I too was a patient some time ago.
To learn more about the benefits of podiatry copywriting and how I can help your practice be a step above the rest, click on the third slide.
Working With Me Is As Simple As Counting 1-2-3
Your copy is ready in just 9 small steps…
1. Contact Me
Let’s have a quick chat about your copy goals. You can either send me a message via Contact or call me on 0431 582 340.
2. The Brief
This is where we drill-down on every aspect of your product or service. This process can take up to 2 hours. But rest assured, you’ll find the experience quite informative and riveting.
Want to know what is discussed in the brief? Send me an email at hello@toniwells.com.au.
3. The Brief Review
I send through the brief review for you to check that my notes of our discussion are accurate and workable.
4. Invoice
Before any writing can be done, a deposit of 50% is required.
5. Writing The Draft
I put my research hat on and begin writing your copy.
6. Presentation
You will receive a 30 min presentation of the creative rationale behind the copy.
Refinements to your copy will be done during the draft review.
7. Draft Review
You are entitled to two revisions to ensure your copy is perfect.
8. Invoice
Once the draft has been agreed upon, I then issue a tax invoice.
9. It’s Publishing Time
Nothing would please me more than for your business to grow.
Discover what effective writing can do for your business today. Call Brisbane Copywriter, Toni Wells for an obligation-free quote on 0431 582 340.